PGS Expands Mini Smiley’s Reach with Major Worldwide Partnerships

/ October 31, 2024 / Blog

PGS Entertainment, a leader in children’s animation, proudly announces exciting new partnerships for Mini Smiley, a preschool musical series produced and distributed by PGS in collaboration with The Smiley Company. Based on the iconic Smiley, which has been spreading happiness for over 50 years, and backed by The Smiley Company, known for selling millions of products annually, the series is expanding its global reach through strategic collaborations with influential platforms.

Already, Mini Smiley has garnered interest from leading platforms worldwide, further strengthening its presence in key markets. These include Cartoonito’s YouTube channels, the children’s network of Warner Bros Discovery, along with leading public broadcasters such as RAI, Radio-Canada, TVO, and Knowledge Network. Additionally, the show has attracted major YouTube powerhouses like LooLoo Kids, with over 120 million subscribers, and El Reino Infantil, the number one Spanish kids’ network on YouTube worldwide with more than 250 million subscribers. Prominent AVOD platforms such as Roku, Kidoodle, Kabillion, and Canela Kids have also joined the growing lineup of partners, broadening the show’s global reach.

Since August, Magic Star,  the official kids and family division of The Orchard and a member of Sony Music Entertainment, has been distributing Mini Smiley across all major DSPs, further expanding the series’ reach on digital music platforms.

These collaborations mark a significant step in bringing Mini Smiley to more families worldwide, providing premium preschool entertainment through both traditional broadcasters and digital platforms.

We are thrilled to see Mini Smiley embraced by such a diverse range of platforms, from major public broadcasters to YouTube giants,” said Philippe Soutter, Co-Founder of PGS Entertainment. “These partnerships reflect the series’ universal appeal and the growing confidence in its success with young audiences globally.”

With more episodes on the horizon and adaptations in multiple languages, Mini Smiley is set to continue spreading smiles, music, and imagination to children worldwide, solidifying its place as a must-watch series across leading platforms and networks.

Published by PGS Entertainment
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